Mike Middleton is the founder and CEO of Marty McFly, a futures consultancy that helps brands and organisations make better decisions today for a brighter tomorrow. A tomorrow that is not only good for shareholders but for our planet and people too. He is a specialist in regenerative marketing and business practices which aim to make organisations net positive contributors to society meaning that they give back more than they take out. Previously Mike was the Chief Marketing Officer for the likes of KFC and Mondelez International, across Africa, the Middle East and Europe.

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